7 Ways to Get More Creative with Your Business

by Saul Edmonds

7 Ways to Get More Creative & Overcome Creative Roadblocks

Creativity involves breaking out of established patterns in order to look at things in a different way.
Edward de Bono

Taking Care of Creative Business

Everyone has encountered some form of creative block at one time or another.

Whether you are writing an article, designing a logo, creating an app or similar - most people eventually encounter a point where they simply get stuck.

Every creative professional has encountered this before, however, it doesn't mean that you have to put a halt to your work progress.

Here are 7 creative tips for stepping over creative roadblocks and growing your business.

1. Seeking Inspiration

Many things in life are contagious.

The same can be said for creativity. Assemble a vision board or connect with a group of upbeat individuals to support your inspiration and creative goals. 

2. Revisiting the Project Goals

If you are unsure about the path in front of you, remind yourself of overall project goals. Identify what caused the road bump in creative productivity - recognise it and move on. Stay focused on key creative objectives - and the core goal - rather than the distraction of small breaks in the action.

3. Changing Locations

Distance can have a significant impact on your creativity if you understand how to effectively use it. Take a minute and walk away from your work area. Change your outlook. Move your desk so you are facing a window, or take a trip in the car to a place where you can get out and just let nature soothe your soul. The change in scenery will have a great impact on your creativity and allow you to jump right back in with a refreshed approach.

4. Talking With Others

Ask for feedback from trusted associates and friends. Insightful feedback can work to inspire you to adopt a new approach or direction. This can yield incredible results. Regularly seek the input of others. Feedback is often the spark you need to take a project to the next level.

5. Take That Needed Break

If you have been working on a project for some time with a deadline approaching - your personal creativity may become compromised.  If so, take a short break.  Strive to rediscover the excitement your experienced when the project was new. Take the time to sit down and recharge your battery before resuming work. Refocus your thoughts - and reenergise creatively.

A genuinely creative methodology requires ongoing dedication and commitment.

6. Getting That Boost of Caffeine

Caffeine has some pretty amazing powers when it comes to boosting creativity.

It can actually improve short term memory and help with decision making too. Grab a tea or coffee and sit back for a few minutes before resuming work. A caffeine kick could be just the trick to get yourself back on track.

7. Starting From Scratch

The creative process is built on experimentation and discovery. It is also one of continual improvement and refinement.

In the search for a creative resolution - sometimes - there is no other option. You just have to start again.

If your first attempt was not creatively successful - do not worry! Start down a new road. Many times this new path can lead to hitherto undreamt of outcomes that exceed earlier visions.

It might seen hard to start over. Take what you learnt during the first round of work - and continue your creative work, knowing you are closer to a successful result.


At Roundhouse, creativity is at the heart of what we do. We are driven by our love of creativity and creative problem solving. If you want to learn more about how to use creativity to add value to your business, please call us for an informal chat.

We are here to help.

Get started now. Contact us here.

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Book an obligation free consultation today


Learn about our web design here.

See our brand and logo portfolio here.

If you enjoyed reading this article, you may also enjoy the following:
1. What makes an Effective Brand Identity?

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Roundhouse - The Creative Agency

Author - Saul Edmonds

Connect with Saul Edmonds on Linkedin here or Google+ here.

Connect with Roundhouse on Google+ here.

See our video portfolio here.

Discover Why Storytelling Leads To Business Innovation

by Saul Edmonds

How to Boost Customer Engagement With Storytelling

“If you wish to influence an individual or a group to embrace a particular value in their daily lives, tell them a compelling story.” - Annette Simmons

The Power of Storytelling

A powerful way to develop creative solutions is with storytelling. 

Today companies are looking for ways to solve problems using creative processes. Creative storytelling offers significant benefits to every company. This process is not only much more rewarding for everyone involved, it actually produces more innovative and longer lasting results. 

Here are just a few of the reasons why storytelling can help your company to develop collaborative solutions that deliver a genuine return on investment.

Creativity and Ideas Generation

Creative thinking in business yields measurable results. 

A culture of creativity within an organisation fosters idea generation and nurtures innovation.

A co-creation process involves more people, which in turn generates more ideas. These people can include employees, customers and the wider community. Ideas that are developed within this group inform the story behind your business and your brand. Make use of the experiences of these people to formulate your company story and include useful lessons. This will help define the broader picture of which your business is a part - and determine new ways you can serve and deliver increased value to others.

Telling your story is about sharing your values, beliefs and providing real benefits to every customer.

Use Storytelling To Grow Your Business

Grow your business strategically with story telling.

Include within your story a common problem, then continue the story to identify solutions that resonate with your target clientele.

When you create a story that is compelling to visitors on your website, your allow your customers to envision a solution on their own. When people are inspired by a story or presentation - there is a realisation of how to solve key issues on their own or with your help. These stories simply create new ideas in the minds of your audience. This opens the door for them to new and exciting realities and possibilities. 

From Idea To Story

The key to maximising storytelling is turning a simple idea into an action. 

The story that your company tells must clearly show your audience how you address their particular issue or problem, and then assist with a targeted call to action that deliver a total solution. 

The rewards that follow form part of your story. 
This is how you make the story of your audience part of your story too. 

Too many companies are simply selling a product or service - and expecting the consumers to make the connection on their own as to how these will solve their particular problem. Taking the time however to incorporate storytelling into your marketing can explode your return on investment in just a short time. 

As a business owner, is it valuable to understand that your products and services cannot solve the needs of your audience unless you tell them first.

Storytelling gives you the unique ability to connect your services to the needs of the buyer. This is how creating a unique solution with storytelling can transform your business and the lives of your customers.


Roundhouse has been providing brand development and marketing services since 2001. We believe that every effective brand marketing campaign begins with a story. We can work with you to help to define your story and share it with your audience.

Get started now. Contact us here.

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Book an obligation free consultation with a qualified online marketer.

phone : 1300 727 749 

email : us@roundhouse.cc

Learn about our web design here.

See our brand and logo portfolio here.

If you enjoyed reading this article, you may also enjoy the following:
1. A Handy Brand Glossary

2. 5 Signs That You Need A Logo Redesign

3. A Guide to Brand Communications

Roundhouse - The Creative Agency

Author - Saul Edmonds

Connect with Saul Edmonds on Linkedin here or Google+ here.

Connect with Roundhouse on Google+ here.

See our video portfolio here.


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by Saul Edmonds